Stock Market Trends – Spotting Trends and Patterns

Spotting Trends and Patterns

Many new investors are easily overwhelmed by the sheer volume of stocks that are traded on the market each day. It can seem impossible to be able to keep track of what’s going on with the whole market, especially when you realize that there are major markets in just about every developed country in the world. Because of the size of the market, many investors decide that they will only pay attention to their stocks, and will ignore movements that are going on elsewhere, but this can be a dangerous way to approach the market. It’s important to pay attention to stock market trends in the market as a whole, because they can give you important clues about what is likely to happen to the price of your own stock.

In order to get a good idea of the general direction in which the market is headed, all you have to do is take a minute to evaluate two characteristics, price and volume. By looking at whether or not the prices of a certain industry or stock are increasing or decreasing, and how many investors are participating in the trading of that stock, you will get a good idea of whether there are more buyers or sellers in the market, which in turn will tell you whether the stock market trends are bullish (increasing) or bearish (decreasing). Basically volume is responsible for indicating movement in the market, and price is responsible for indicating the direction of the movement.

One of the most important reasons to pay attention to stock market trends is because they can let you know when a change is coming in the market. Knowing whether the price of your stock is likely to increase or decrease in the near future is essential for making smart decisions about whether to buy more or sell what you have.

It’s important to remember to trade with the direction of the stock market trends instead of against them. This does not make you a follower; it simply makes the most sense for investors that want to make money in the market instead of losing it. Watch out for sharp increases in price without a significant increase in volume to support it, as these are usually suspicious changes that will usher in a reversal in value. Also, be on the lookout for a decrease in prices with a high volume level, because this usually means the market will soon start trending down.

Three Ways to Grow Your Insurance Agency List to Boost Your Marketing Program

Whether your insurance agency list includes both email addresses and postal addresses, you can and should use both email and direct mail to market your products and services. Email marketing continues to be an effective means with which to market to all insurance agency professionals. The ability to quickly email customers and prospects is a great way to develop a marketing relationship with your customers and prospects. Postcards and personalized letters sent through the US Mail help to add credibility and memorability to your marketing program.

But if your list has grown stale, it may be time to breath new life into it. There are several methods that you can use to increase the reach of your insurance agency list.

If you have a website or blog, you should be sure to have somewhere on your site where visitors can opt-in to your email list. This is typically done by offering visitors a free e-book, a free report or subscription to a newsletter. Be sure to place your opt-in form “above the fold” on your website for maximum visibility. People who visit your site and fill out your opt-in form are great qualified leads because they sought out your business and voluntarily filled out your form.

Driving traffic to your site for the purpose of generating new leads can be a time-consuming, but important process. It is one that deserves your attention. But there are two more ways to boost your insurance agency marketing leads.

One way is to obtain an insurance agency list list is to visit your state government website. Often times, your state will offer lists of insurance agents either free or for a small fee. These lists may come in varying formats but most can easily be converted to a format that can be read by your email program or mailing list application. Some states offer the download directly from their sites while others will require you to complete a form and mail it along with a check to a processing center.

The next way to obtain an insurance agency list is to buy or rent them from an insurance agency marketing list provider. Buying an insurance agency list is likely the fastest way to grow your marketing list. While a purchased list may cost more upfront, the cost can typically be offset by time savings and by winning just a few new customers. There are additional benefits to buying an Insurance agency list:

1. You can use the list as many times and as often as you want.

2. Allows you to expand your marketing reach quickly.

3. The lists can be downloaded and come in easy-to-use formats.

4. You can test your marketing materials to different segments of your list until you find a combination that works.

5. The list comes in a format that you can begin using almost immediately.

6. Buying a list saves you time and money over searching for new contacts on your own. The marketing list provider does the collection and formatting for you.

7. Owning a list gives you control and flexibility on how to use the data.

Email marketing can help you reach your market more quickly and cost effectively, however, direct mail marketing continues to be one of the more effective marketing weapons-particularly when it is used in combination with email marketing.

Network Marketing – The Great Equalizer

If you can fog a mirror, you’ve likely been approached by a well-meaning friend or relative who wanted you to get into their network marketing business. Touting residual income and commission checks too good to be true, their frenzied zeal probably had you faking an injury to make your escape and ducking for cover the next time you saw them.

The truth is, the vast majority (some say it’s as high as 97%) of network marketers bail before their business becomes viable. In addition to a slow ramp up phase, there’s that sleazy reputation to deal with: pyramid and Ponzi schemes, distant cousins who invite you to dinner only to try to sell you on their cleaning products business. “He reminds me of an Amway salesman” is hardly ever meant as a compliment.

Network Marketing Now

That was then, this is now. Network marketing, aka direct selling or multi-level marketing, is coming out of the shadows and is being widely accepted as a viable, profitable business model.

Why? For a number of reasons. In this economy, it makes sense to run a business you can’t get fired from. Residual income is a very good thing. And just as important, network marketing is the great equalizer.

The Great Equalizer

Where else can you become a “franchise” owner for a few hundred dollars with the potential to be pulling in serious residual income within 3-5 years? Where else does neither education nor social status nor ethnicity nor gender make a difference in your prospects, your possibility, your potential income?

Perhaps that’s why Donald Trump and Robert Kyosaki endorsed network marketing in their book, Why We Want You to Be Rich, stating that it gives the average person the opportunity to “play with the big guys.”

The (Slow) Road to Riches

In his book, Beach Money, author Jordan Adler shares his network marketing story: 11 failed MLM businesses before he struck gold with #12. “Gold” is relative if you look at his commissions for the first six months: under $100 per month. Most people give up by this point. They either have other jobs and are trying to do network marketing on the side, and its dismal returns and other interests get in the way, or they’re trying to support themselves on their network marketing and lose patience.

Months 7-12 he averaged $800 per month. Still not enough to pay the bills, and the few people who were still hanging in would probably have taken this as the sign of things to come and jumped ship. An entire year in the business and making just $800/month? In his second year he averaged $2,113. Two years in a business and making just over $25,000 a year. Again, most people would be disappointed by those results, even if this was in the early 1990s.

Fast forward a year. His monthly income? $34,000. Yes, monthly. What happened? A little thing called momentum. Once the snowball starts rolling, it picks up speed and girth. After his third year in business, at a point when 97% (or more) of the world would have bailed, Adler was racking up phenomenal increases each month, from 5 percent to 60 percent jumps. So in under four years, he was making a residual income salary enviable by most. Yes, he was still working to build the business, but he didn’t have to work too hard, he reports. Those he brought in were taking care of business for him. It was now his job to support them, nurture them along, and set them free to make him even more money.

Fast forward again to today: $100,000 or more per month is not unusual for Adler, and when he “only” makes $50,000 per month he checks to see what went wrong. Is this an isolated case? No. As Trump and Kyosaki remind us in Why We Want You to Be Rich, network marketing has produced more millionaires than any other industry. Although it’s rare, the founders of Amway, Rich Devos and Jay Van Andel, for instance, have a combined net worth of $6 billion. It’s good to be king.

Yes, there is opportunity, and yes it helps if you start when the company is young. The further up you are on the “upline,” the better your chance to make your fortune before the market becomes saturated.

Pyramid Is Not a Four-Letter Word

But isn’t MLM a pyramid scheme? Scheme no, pyramid yes. The more people you have below you in the business, the more money you make, generally speaking. It does make a difference whether and how they work the business. But isn’t a corporation built the same way? The head of the corporation makes the most money, and each level below makes diminishing returns. Network marketing puts you at the head of your own business: you can create an empire of your own, even if you have a few levels above you.

Not All Network Marketing Opportunities are Created Equal

But before you jump into the next network marketing opportunity to come your way (and they will), here are some tips to keep in mind when evaluating the company.

1) It should be a low start-up cost, and low maintenance costs

2) It should be a fairly young company, but not too young. It must have some legs to stand on, and have an oversight committee. If not a young company, a long-standing one that doesn’t have a saturated market is fine too.

3) It should provide a product or service you both understand and believe in, otherwise how will you sell it?

4) It must have integrity. This starts from the top down. Find out who the owners are and where they were before they launched the company.

5) It must have little or no competition. .It should be a unique product or service.

6) You shouldn’t have to buy and stock inventory (my pet peeve; some people don’t mind this.)

I have two friends in network marketing businesses. Both are doing well, in the $1000+/month range. I also know, through an acquaintance, a woman who sells a nutritional supplement and makes a confirmed $10,000 per month.

I buy these products, I love these products, I believe in them, and yet I wouldn’t want to represent them. This brings me to the next requirement:

7) You should be passionate about the product you’re representing

You’ll most likely spending months, even years, making very little money in network marketing, so you can’t be in it just for the potential income. You need to believe in the product with such conviction that you would represent it even if (read: when) you aren’t getting paid to do so.